Frankie Ballard Reveals Another ‘El Rio’ Track, ‘Sweet Time’
Frankie Ballard has shared a third song in his El Rio video series. This time, he has released the video for his song "Sweet Time."
The video opens with one man on a motorcycle burning rubber, another praying on the starting line of the track and a pretty blonde walking hand in hand with a guy to watch it all play out. Visuals of all types of cars and motorcycles are shown as Ballard sings about "taking our sweet time in a real fast car." As the action on the track plays out, the blonde and her man are shown speeding things up under the bleachers before moving to the man's nearby car. The video has a sort of documentary type feel as track-workers are seen performing their jobs in juxtaposition with the blonde, who clearly exemplifies the track's eclectic visitors.
El Rio is Ballard’s third release as a solo artist. Fittingly, he and his band left Nashville and headed to El Paso, Texas, to record the album.
“I’ve done a lot of recording in Nashville and other places,” Ballard tells The Boot. “But I really wanted to get out and away and try to focus and eliminate some distractions that come from recording in Nashville just in an effort to make the music better.”
El Rio, set for release on June 10, is available for pre-order on iTunes and through Ballard’s official online store.
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